Application Performance Management

APM Market

Gartner defines Application Performance Monitoring (APM) as one or more software and hardware components that facilitate monitoring. APM meets five main functional dimensions: end-user experience monitoring (EUM), runtime application architecture discovery modeling and display, user-defined transaction profiling, component deep-dive monitoring in an application context, and analytics.

APM as a growing business

The growing business complexities have pushed business organizations to introduce gamut of applications and services for their customers. For optimum return on investment, these applications have to be monitored and managed by other applications known as APM systems. Their primary function is to detect and diagnose applications to maintain optimum levels of performance and to monitor the availability of software application. This can be performed in two ways: by computing the performance metrics in the side of the end-users (in terms of the load and response time both actively and passively) or by quantifying the computational resources used by the application.

Such a system is built not only to monitor the performance of applications. It also solves problems more proactively, reduces the costs through smarter and time-efficient analytics, it automates facilities and it gives a unique performance lifecycle. The rise of data analytics, mobile and cloud computing, increased complexity of business processes (and thus applications), the pressure to reduce the amount and lengths of slowdowns and outages, the need to improve visibility and control of performance are some of the key drivers of the industry.

The constraints of APM market

The constraints of the market are equally crucial: difficulty in building such a system that monitors other applications, the variability in the standards of quantification and the lack of end-user awareness being some of them. Application Performance Management (APM) helps drastically in enhancing the end-user experience by maintaining and improving the quality of service. This can be achieved with the software systems that are deployed at the various levels of the delivery chain. These software solutions are used to measure and increase the productivity of the work processes. Apart from automating the functions, APM helps in analyzing the vast amount of data on a nearly real-time basis by comprehensively gaining data insights into customer preferences, thereby decreasing the response time to solve any issue faced by the end-user.

.. And its advantages at a glance

Application performance management (APM) provides several advantages as it helps improving business integration, quick response time to deal with issues that can automate the system working. Presence of a large number of vendors in the market coming up with various applications to overcome the aforementioned issue is anticipated to escalate product demand significantly over the forecast period.

Key trends that are affecting the market include:

  • Cloud: organizations are moving to the cloud, whether in the form of software as a service (SaaS)-based apps or infrastructure as a service (IaaS). Consequently, they struggle to have a complete view of their environment.
  • “Shift left”: the need to monitor the IT environment through the development and test stages, in addition to production, is gaining traction beyond the traditional buying center of IT operations teams, particularly among development teams.
  • Dynamic infrastructure: the focus on faster product development to meet end-user demand is precipitating converged, abstract and dynamic infrastructure that needs to be monitored.
  • Analytics: the paradigm of digital business is redefining the role of IT, creating a deluge of data, while also demanding an agile culture. This necessitates analytic capabilities. With the increasingly modular nature of IT infrastructure, ITIM tools help optimize costs and make operations efficient by capturing, correlating and post-processing events.
  • Data growth: with the growing volume, variety, and velocity of IT infrastructure data, organizations are seeking to make sense of it all. Performance analysis tools can help paid users gain visibility across IT domains. 

 The APM market is projected to reach US$5 billion by 2020

 North America is the major market (CAGR 12%) with maximum contribution coming from the U.S and Canada, followed by Asia-Pacific, Middle East, and Africa

 SaaS-based approach is estimated to account for 25% of the market over the next three years